About us – who we are
The story, mission and mindset behind VELVET GLOW.
In this guide, you'll learn:
- what VELVET GLOW stands for,
- what our mission is,
- which values guide our curation.
Our story
VELVET GLOW was born from the idea of seeing skincare as a conscious form of self-care. The goal was to make Korean formulations accessible while creating a feeling of calm and trust.
With every collection, a curated selection is created that brings together innovation, purity and mindfulness. Inspired by the Korean skin-first philosophy, skin health is always at the centre.
Today, VELVET GLOW stands for honest, effective and beautiful skincare – for people who truly want to feel at home in their own skin.
Our mission
At the heart of it is the desire to create something positive. Alongside our selection of high-quality Korean skincare, social engagement also matters to us. We support projects that foster community, wellbeing and mindfulness – for a more conscious future.
The Velvet Glow Promise
Philosophy
Care, not cover-up. We want to strengthen the skin, not hide it. True wellbeing arises when you genuinely feel comfortable in your own skin.
Curated & consciously selected
All products are chosen with knowledge, experience and care. Our selection includes clean beauty, hypoallergenic care and vegan options – always with a focus on tangible, honest results.
Community
Our community is the heart of VELVET GLOW. We listen, give honest advice and grow together – every experience matters.
Learn more about your skin
If you want to find out which products truly suit your skin, we recommend our short test.
